4B Gentel International (Pvt) Ltd.

Legal Status and Nature of Business
4B Gentel International (Pvt.) Limited is a private limited company of Four Brother Group Pakistan, incorporated in Pakistan on August 25, 2005 under the Companies Ordinance, 1984. The Company commenced its operations on November 22, 2006 and is engaged in providing Long distance & International ("LDI") services in Pakistan. The Company has been awarded LDI license by Pakistan Telecommunication Authority ("PTA") for these purposes. The company has entered into agreement with PTCL and all mobile operators to commercially commence its operations of incoming traffic termination.

Our vision
To be the quality telecommunications service provider of choice using sound business practices while enhancing the quality of life of the community and providing a strong return for our stakeholders..

Our mission
Our goal is to be the leading Long distance & International telecommunication service provider in the market and to make 4B Gentel a name, which inspires pride and confidence. This is our aim to make this company a customer driven organization providing quality services which meet and exceed customer expectations. This is our desire to value our employees and provide a satisfying, challenging and rewarding work environment.

Growth Drivers

Strategic Direction
Our focus is to maintain our credibility through performance and reinforcing trust through consistency and strong business acumen. 4B Gentel (Pvt) Limited aims to sustain its leadership position in the industry and become a dominant player in the LDI sector.

Rush to Market
We drive ourselves to deliver exciting opportunities by vigorously pursuing timelines that ensures our position as the "Rush to market "operator in almost all areas of LDI industry. We are constantly driven to create value for our services through operational excellence, cost effectiveness, capital discipline and personal accountability.

Competitive Edge
We have built our infrastructure to maintain a competitive edge over our competitors. We function as a synergized force with talented and skilled individuals, our focus being on technology and innovation to meet customer expectations.

Our Strategy in Action
We have partnered with a diverse set of organizations throughout the world to facilitate our Long Distance and International Calling Service. These partners include major international and regional carriers of repute.

Achievements being LDI Operator
Being in competitive market of LDI proper planning and strategy are the key strength to break and face monopolist in a better and aggressive way. In light of proper planning we not only control the Capex but also manage to reduce the Opex with the following summarised achievements as:-

Network Enhancement
4B Gentel engineering team completed the expansion of existing network with all available resources in record time resulting in achieving record minutes on eve of Eid-ul-Fitar and Eid-ul-Izha of 2.9 and 3.1 Million respectively creating a history for 4B Gentel. Besides, good planning also reduces the operational cost of above 2 Million on monthly basis.